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Africa’s private business leaders optimistic about future growth and embracing digitalisation

By Gert Allen
26 August 2019 • 1 min read

The leaders of private businesses in Africa lead their counterparts in Europe in their embrace of digital change. Four in five (81%) of respondents to a PwC survey of private businesses (across nine key economies on the continent) said they see digitalisation as “highly relevant” to their future, compared with 65% in Europe. And a greater proportion in Africa say they want to allocate more than 5% of their overall planned investment into digital, compared with peers elsewhere. (more…)


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